Leanna Adeola

Brand strategy for leaders who want clarity, alignment, & traction.

17 years of experience
75+ companies guided
In-house + Agency perspective

EXPERTISE

One powerful idea.

THE CHALLENGE

Our lives are busy.

Our brains are even busier.

That means you have one idea to plant in people’s minds about who you are and what you do. 

I love helping leaders decide on that one idea for their company.
Then, make those decisions that move that idea from a beautiful presentation deck to the real world, where real people hear it and see it. 

Every month, I share ideas on brand strategy, marketing, and the art of connection.

Connect →
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17 years of helping companies find their voice.

BACKGROUND

For the past 17 years, I’ve worked alongside CEOs and leadership teams to help more than 75 companies understand who they’re really selling to, (re)define their position in the market, and build a brand strategy.

I’ve been on both sides of the table — in-house and agency — guiding everything from global rebrands to startups that started with one founder with one idea.

I facilitate strategy sprints, lead internal brand workshops, listen to what keeps leaders and teams up at night, then help them feel confident about what they stand for and how they show up. Showing up means what you say at that conference you’re attending, your packaging design, your website, your LinkedIn posts and the messages and decks your sales teams uses to tell 
your story. 

17

YEARS

75

COMPANIES

2

PERSPECTIVES

(In-house + Agency)

∞

IDEAS CLARIFIED

“At the heart of every collaboration is one belief: trust is the foundation of brand strategy.”

LEANNA

I help mid-sized companies and startups:

WHAT I DO

01

Establish what they want to be known for

Clarity on positioning and differentiation in a crowded market.

02

Clarify the value they bring


Articulate what makes you different in a way 
that resonates.

03

Align brand, marketing & messaging


Ensure consistency across every touchpoint to attract the right clients.

It’s what allows me to ask the right questions, test ideas, and guide teams toward clarity. 

Whether you’re a startup learning to talk about yourself for the first time, or a high-growth business refining your story for a new audience — we work alongside each other to talk about what’s uncomfortable and make the decisions that set you up for long-term brand strategy. 

I partner with teams to shape direction and carry it through. From defining the big picture to navigating the practical realities, the work stays grounded, focused, and intentional.

MY APPROACH
COLLABORATION

How we work together

I’m that thought partner who meets you at the visionary, five-years-from now level and happily dives into the execution and details that are important but usually overlooked.

STRATEGY

Big questions, like “Who?” and Why?”

EXECUTION

Practical details like “When?” and “How?”

You’ll walk away with:

A defined category, audience and story to tell them that feels true and hard for others to replicate easily 

Core messages that you use consistently across internal communications, marketing, sales and investor conversations  

A roadmap that maps out what to update and re-examine as your company and brand identity evolves 

(What I tell founders often: Expect change. Plan for iterations.)